I discovered LuLaRoe in 2016 when a friend invited me to a party. I knew nothing about it. I'm a pretty conservative dresser and generally don't "do" patterns, but I found myself fascinated with the many, many amazing prints--so I tried a pair of leggings. And believe it or not, I signed up as a retailer without having bought any of the many, many other amazing LuLaRoe pieces. I quickly realized why LLR is not just about leggings. It's a clothing line that becomes your go-to wardrobe. Once you know what styles you like, and what size you are in those styles, shopping becomes a joy. Forget going to the mall or department store and combing through racks of different brands, sizes, patterns, etc, and feeling completely overwhelmed about what will look good on you, what will fit, and what the price is. LuLaRoe takes all of that out of the equation. That is what hooked me as a consumer, and what inspired me to start my own business.